Mar 9, 2020

Tell your story.

Isn’t ‘brand story’ just another unnecessary piece of marketing jargon? In a way. The idea of the ‘brand story’ isn’t new. It’s […]

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Feb 18, 2020

5 things we can learn about marketing from Mad Men’s Don Draper

It’s 2020 and Netflix is continuously hurling new content at us, but I’m throwing it back to the old Mad Men days […]

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Feb 3, 2020

The power of using brand values

Make a Splash   Our Values: What Defines Us Maybe it’s our Mancunian roots that make PropertyStream friendly, straight-talking, and confident. We […]

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Jan 26, 2020

Big brands and an even bigger irony!

In the design world, we preach incessantly about helping our clients stand out from the crowd and being original. Like it is the […]

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Jun 4, 2019

Seller data is power

You might recall that last week I introduced the idea of omni-channel marketing – a marketing strategy that: • Personalises your message […]

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May 17, 2019

People hate to be marketed and advertised at

When people feel like they’re being “sold to”, or flagrantly followed around, it often has the opposite effect to the one the […]

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Apr 17, 2019

I don’t need to convince you of this

  I probably don’t need to convince you of the value of branding. You only have to look at the way that […]

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Mar 21, 2019

Starbucks, surveys and estate agents

Starbucks, surveys and estate agents If you saw a Starbucks ad with the below logo, what would you think?  If you were […]

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Feb 1, 2019

Building your estate agents’ online presence

Building your estate agents’ online presence   Nothing good in life comes easy. Be sure, building a significant online presence for your […]

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Sep 3, 2018

The beginner’s guide to making your estate agency stand out

The beginner’s guide to making your estate agency stand out.   Property is no easy business, especially in the midst of a […]

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